There are two types of
SEO optimization techniques that can boost the position of your site in search engines :. onsite optimization and off-site optimization
SEO onsite optimization is about optimizing your own website, while
off-site SEO optimization is about collecting backlines on other sites.many beginners focus all their energies and time on the backlink building, rather than working on the optimization of their own website
Why. ?many SEO gurus provide misleading information that even if your site looks like a monkey, you can still make money only if you have enough backlinks. Well that's just not true! Both on site and off-site SEO are equally important.I would bet that up to 80% of sites subject to MoneyHomeBlog.com for SEO optimization has not worked on the optimization on site at all, which is sad really as it is wrong business owners and chances are, they do not even know.In this article, I'll tell you why you should optimize your website before to find external backlinks.
content in a glance:
Top Two reasons why you need to work on site First SEOStep 1: Optimize our Web site for keywordsStep 2: Optimize your website URLStep 3: in Link and Link Out - internal links and external linksStep 4: use of en- headings and subheadingsStep 5: Optimize your time website loading and average response time serverStep 6: Increase the duration of your blog postsStep 7: Make your Responsive website to mobile devicesStep 8: Encourage interaction on site and decrease bounce ratesStep 9: Optimizing your meta tags descriptionStep 10: Use images with good descriptionsStep 11 : Prioritize Your above content Fold
Top Two reasons why you need to work on site SEO First:
a)
strengthened position in searches local : do you know that many sites rank very highly on local searches without making off-site optimization SEO at allnever asked what their secret might be? Well, their websites are properly optimized for SEO on site, that's what.This does not mean that you rank at the top without making some
out optimization SEO site as well, but if you don 't take time to optimize your site correctly, you will find that it is difficult to get a rank in Google or other search engines at all on the basis of backlinks alone;it helps to know how the spam websites would rank on Google, but Google and other search engines are getting smarter by the day, you know? In short, if your website is not worth shit, so do not expect to get good rankings in search enginesb)
There is free :. You know what surprises me most is that while onsite optimization costs nothing to anyone, they do not.they prefer to spend hundreds of dollars on the purchase and leasing of links on a monthly basis, while in reality they are just hard throw money down the drain without even realizing it, the links are not going to be helpful to a non-optimized site!Given the number of beginners on SEO forums that ask the experts about how to get good backlinks yet completely ignore the subject of on-site SEO, is simply appalling. As I said, it costs you nothing except some time (in fact, you can even outsource, but I suggest that you do it on your own if you can).You do not need specialized tools for this task; all you need is a little knowledge and education, I will give in this short report
Step 1 :. Optimize our website for keywords:
now, if it makes you think you are just stuff going your meta description and meta keyword tags with as many related keywords as possible and everything else will fall into place, you have to sleep under a rock.a lot about optimizing search engines has changed since 2009. For one, "keyword stuffing 'no longer works. It is a method DEAD.If you want your website to get ranked in the search engines for certain keywords, you need to write quality articles based on those keywords.You certainly can outsource this part too, but remember that you get what you pay for. If you are not willing to pay more than five dollars for a quality article, then just forget about it and write the content yourself.Being cheap does not help here. Come on, you spend two hundred dollars each month on SEO backlinks and still can not afford to pay at least $ 10 for a quality writer? I'm sure you can.A good rule here is never the keywords "the power force" in your articles. Let's just say that expert opinion suggests that it is good to have your main keyword at the beginning of the article, but if it seems "forced" or ruin the tone of your article so do not do it.After all, you are building your website for people, not for engines research. It will not help much if you're very stand on Google, but your visitors will never not come back to you after their first sour visit.you should have your main keyword target all your moderation content possible, so that it looks natural and not forced.If you force your keywords in your articles, then take Google as "keyword stuffing" and penalize your site.Furthermore, you don 't really need to add your target keywords dozens of times in order to get your article ranked highly for the search term; many websites rank highly for a keyword even if the keyword is used only once in their articles. In addition, it is easier to rank for the versions of a keyword rather than the short tail long tail ones
Step 2 :. Optimize your website URL:
I hope you have purchased a domain that contains an instance of the keyword you are targeting; otherwise, all is not yet lost.If you use WordPress (you should be), you can optimize your rankings search engine optimizing URL structure of your blog.In general, you should not include dates of your blog posts in the URL at all because it makes unnecessarily long URLs.If you are a new Google approved site then you must add the id post your job (you can obtain the ID of your blog by placing your mouse over the title, but it will not be necessary you would make permanent changes in your blog permalinks so that the URL structure of your position remains consistent throughout) at the end of your URL. ". Paleo diet weight loss tips"Say your target keyword is now, if your site is approved by the new Google, then structure your URL should be like this: example.com / best -Android-phones-3267 /otherwise, a simple URL structure like this would do:
yoursite.com/best-android-phones/ How does it help your rankings in Google, you might ask. Well, when you have your main keyword in your blog URL spiders of search engine would automatically know what your article is all about.For optimal performance, you should include your main keyword at the beginning of your job title so that the keyword is automatically added to the beginning of your URL message; remember, earlier the robots of search engines find your keyword in the URL best for you; do not forget to strip the default wordpress shit like category, date, time, and other nonsense post permalinks
Step 3: In Link and Link Out - Internal links and external links .:
This is where you have to use your brain a little. Regarding the SEO onsite optimization is concerned, you have to
Make sure you link to other relevant posts at the bottom of each blog you create;This will not happen overnight, but as you continue to blog regularly you will find that several articles of yours "relate" to each other in one form or another.There are a lot of messages related plugins in the WordPress plugin repository and I suggest you use one of your blog as soon as possible;Some of them are a little memory intensive to try different plugins then stick with the best. What do you got to lose anyway? These plugins will not cost you a cent!Regarding links to other websites is concerned, you need to take special care about who you link. For example, if you access a porn site, even if your site is not porn, so it could significantly devalue your ranking in search engines.Second, you should never, ever a link to splogs (spam blogs) or any kind of spam sites. You should ideally link to websites that command great authority in the search engines.A quick look at the pagerank and Alexa rank of any website will give you an idea of which websites are authority sites (usually wiki sites, and in fact all of the default authority sites are well-known site) and notFinally, trust your instinct. if you do not feel comfortable linking to a certain website, are not. When Google bots notice that you link to some authority sites in your articles, they will not take long to understand what your site is all about.If you all external links nofollow? I would say no, even though many SEO gurus and bloggers suggest. Have you ever visited a website of authority? Alternatively, visit one now.Notice how they treat external links. Do they all nofollow outbound links? I bet most of them do not. The reason behind using nofollow for external links is that it helps to save the link juice to your website; this is not true at all, and especially your website does not seem natural at all in the eyes of Google.Remember that Google does not like webmasters who are trying to manipulate their ranking using SEO tactics dodgy. Websites real authorities are not afraid to spend their link juice to other sites
header use (h1) and subhead (h2) not only make your site look sophisticated, but strengthens also ranking your site in search enginesagain, you have the opportunity -. no, two in fact, to use your target keyword without looking like a spammer (do you think you should use your keyword in your article).Usually, the title of your blog post will be called header while a subhead (if you. Comprise one, I suggest you include at least uN subhead in each article you write) is its subtitleUse your keywords in two areas: even if you use the keyword once in the header and subhead of your position, which will help you a lot.If possible, use short tail version of your keyword in the header of a reply does not make the title too long (short titles generally work better) and use a Version long tail keyword in the subhead of your position. This way, you can get the best of both worlds
Step 5: Optimize your loading time of the website and the average response time server:
Have you ever wondered why some websites load so slow that you feel like closing your browser in frustration? Well, either those who built these sites have terrible coding knowledge or use of the themes that are not properly optimized for SEO.For this reason, the use of sensitive WordPress themes is usually a safe bet. Responsive WordPress themes usually load faster, no matter what your speed or connection device (websites using sensitive topics would look just as good, even on mobile devices) is.For more on your page load time, as well as how to increase your average response time of the site server, use the Google pagespeed tool: https: // developers .google.com / speed / pagespeed / insights /the ideal load time of a typical site should not be more than two seconds; if your site takes longer to load, then you have serious problems at hand to secure.Luckily for you, the Google tool pagespeed describes all you need to do to optimize your website for mobile devices and similar office.They offer yourself JavaScript compressed versions of your website, CSS style sheets, images, etc., and all you have to do is download the optimized versions on your server.anything can be sweeter than that? This is as close as big G can happen to offer personalized suggestions to improve the ranking of your website; do not take lightlyEven if it is really an easy process to follow, but if you find all this optimization things a little too overwhelming, you can hire a coder or a professional to correct problems with your website. the money you spend on it is worth
Step 6: Increase the duration of your blog posts:
Do you plan to load your website with fifty articles, each of 400-500 words to make you look good in the eyes of Googlewell, it will not work buddy, not in 2015, when Google was promoting regular quality over quantity of content?.I would say do twenty-five positions where each position is at least 1,000 words long is a much better option for you if you want your site to rank high in the search engines.Remember that there will always be people who suggest you take the shortcut and suggest SEO blackhat techniques for you to boost the ranking of your website quickly, but keep in mind that neither the people nor their firms would be there for long, nor would you if you follow their advice dumb.Unless you are really intended to empty the pockets of people in the swindle and off your website after that you should focus on long-term strategies (as shown in this report) rather than short-term gains are not going to last.The bonus here is that if you write long articles and quality then you will start to automatically obtain external backlines that other sites would link to your content useful!If you read some of the case studies on user experience, you'll find that users are generally long content to be much more satisfying than short content.you write a salespage or article, the more, the merrier, assuming it is not full of fluff and drivel, of courseand keep in mind:. you should never be too rigid for the duration of your blog posts. If your blog contains only messages of 500 words, which is going to raise a red flag in Google's eyes; even if it contains only 2000 words of messages, this also does not seem natural.The key here is to make your site look as natural as possible. Look at the real, authority blogs in your step. Are all their blog posts of the same length?No. You will find that the length of their section varies depending on the subject they write, from 500 words to 2,500 words and beyond.Therefore, mix and match items with short articles and average long term, all optimized around your targeted keywords, and it will not take you long to become an authority figure in your nicheTIP: around September / October 2015 - I will start a public-case study where I'll build! a niche site, and each article will be more than 1,000 words each! We'll start with 10 of this article, let see if this is the new Google
Step 7 :. Make your website Responsive to mobile devices:
As I already said, you should use only
responsive WordPress themes so that your website is visible in mobile devices too.The fact that mobile users are growing every day should be enough to tell you that it's a crowd, you can not afford to ignore, even from a business perspective ; on the other hand, Google has released a new update algorithmic update it a few days ago and asked all webmasters to make their sites compatible with mobile devices, which is like an implicit warning that if Google your site is not following then you will be penalized by Google is dumped at the bottom of the low quality sites stack.This is one of the most important steps you need to take to improve the usability of your website.After all, not everyone has a computer at home, but that does not mean they are not interested in your products, right?a large number of sensitive issues come to a fair price to invest wisely and do not invest a penny in SEO services shit until you have made your responsive website design and fully usable. Here is a tool that can help test the responsiveness of your blog: https://www.google.com/webmasters/tools/mobile-friendly/
Step 8: Encourage interaction on site and Reduce bounce rates:
there a little conversation between some SEO gurus that if a site has a high bounce rate, over time, it could work negatively against the site's rankingwell, I. Not sure how this is true (that Google can answer for sure) but I know the reason behind the increase in bounce rate.If the bounce rate of human visitors, then it means that either your website has nothing useful to offer is grossly misleading or that your site loading time if slow that hunting visitors.Well, the only way to solve all three problems in one go is to add more content to your website and use a theme fast loadingNote the items are not the only thing you need to add. you must also add a contact page 'good' 'and a page about us "so that people know for sure that you are a legitimate business and not a fly-by night scammer.using good internal linking (such as using a related posts plugin) you can ensure that your visitors stay longer on your siteAvoid using optin pop-ups. they scare people. if you have quality content to offer, people subscribe to your list anyway without any of that stuff.the other reason you may have a high bounce rate is spam reference. malicious websites are sending their robots to visit your website with the hope that (if you use Google Analytics), you'll notice their website in statistics and visit them, increasing their website traffic.There is not much you can do about it, except to block spam forwarding via Google analytical control panel.http://www.ohow.co/stop-adult-referral-spam-ga/You need to focus your energy on making your website worth bookmarking. Make an effort to build a trustworthy website and let people stopRemember that the text content is not the only thing you can offer on your blog !; you can also offer content in the form of audio and video.There is a free media embed plugins specifically made to help you integrate almost any type of media in your WordPress blog!
tag keywords meta may be redundant, but this not redundant meta description tag, right? Similar to movie trailers use to attract viewers, bloggers use meta description tags to attract visitors.You must tell people what your article is all about in a few words as possible. This is where meta description tag is at hand.How meta description tag will help you, you might ask? Well, when you search on Google, you can see two things on a website title and a short description to help you decide to visit or not; brief description that is extracted by the search engine from the meta description tag of the site.Now, if the description is not as catchy as the title, is someone will click on your site? No right? Even if you stand at the top for your target keyword under external backlinks, nobody will click on your website if your meta description is a dump.It's time to put some time and effort in developing good meta descriptions and excerpts for each of your blog. Without a meta description that makes your site stand out from the crowd, the only visitors you'll get are the robots, not real humanConsider using a quality SEO plugin like Yoast -. It is free. Do not forget to use versions of your long tail keywords when writing your meta description section
Step 10: Use images with good descriptions:
Mere text content can become boring over time. If you want to keep your readers on your blog for a long time, you need to make your content more attractiveThis does not mean you have to write the Pulitzer Prize content. it just means that you need to brighten up your text content with the use of impressive images.Believe it or not, you can get free pictures on a large number of popular niches online, so again it will not cost you a dime. Search for "your niche + free photos" into Google to find appropriate images in your blog postsSimply pick an appropriate image is not enough. you should also make sure that the image is descriptive enough to allow the robots of search engines know what it's all aboutRemember that these robots spiders can not read images. they can not read the contents of the text. As such, you must add another description (image alt tag) to the image to make it readable to search engine robots.Again, you need not do anything spammy or it could work against you. I see many websites launch a group of keywords as image description; that will not help at all.Do not be lazy here, rather, be creative. just as you designed a good meta description, you can also design a similar image (but shorter) alt. Description using versions of your long tail keyword.So if your main keyword is' buy cheap movies online using something like "click here to get great discounted entirely legal and movies with fast download!" As the .. Image alt tag
Step 11: Prioritize Your above content Fold:
Err, even Google says yes, but let's forget about Google for a moment and put ourselves in the place of visitors. If you think about it for a while, you do not spend much time on a particular website until something interests you, right?And if I'm not mistaken, the "interesting" part is generally visible without scrolling all the way down, right? well, visitors to your website think the same way too.If you do not put your offer above the fold and force people to scroll down to see they prefer to surf away to another website that do your bidding.it's time to get your offer right on top of your website so all the world can see, without having to scroll down. When I was
work for an SEO company I have seen so many websites where the visitor has to scroll down to see the actual supply; this strategy is a real conversion killer, believe me or not.Even if you are giving away a great freebie, you need to make people understand before they scroll down or you will get very low conversions, if at all!as you can see, search engine optimization on the site is not as hard as you think. It is actually quite easy to do and does not cost you money; all you need to do is make your first priority and set some time aside for it; Most SEO services do not recommend the onsite optimization for you at all, because they are after your money.
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