Facebook is great as a personal page, but it is also an ideal way for companies to reach their customers. Engage your customers and get more leads using the features and options available to you through Facebook. Since Facebook is a free site, businesses can get free publicity and generate leads by using it, as long as they follow the rules.Your page can not be an open advertisement for your product, but it can provide information useful product. Your page can not provide misleading information and messages and pictures can not be taken from someone else without permission.
Create an interesting page An interesting page will encourage people to see and make them want to return time and time time. If your page is basic and boring, people will visit again and move quickly to a competitor with a more exciting page. Add posts that are both interesting and informative so that your fans will keep coming back. Be sure to make posts on a regular basis. A static page will not hold the attention of everybody for a long time.
Choose a Great Cover photo The calendar format now provides a large photo, which looks more like a banner. The picture at the top of your page and identifies your site and set your image. One of the most important aspects of the photo is the quality. You definitely want a high quality image and to this end, size matters. The size of the cover picture is 851 pixels wide by 315 pixels high. It is a non-standard format, so you'll need a program like Photoshop to make changes.Another option is to use an online program that will be the size of the photo to fit the space. It is important to note that you must use a setting of 72 dpi. If you do not have your own photos (or the quality is not that great), you can choose from a wide variety of premium online Facebook Timeline cover photos. They come in many different styles, designs, colors, and categories so it's sure to be something that fits your needs.
Customize Make your page as unique as possible, it therefore stands to other similar companies. There are many Facebook features that allow you to make changes to your page so that it is exactly as you wish. Add a section "about" so visitors can learn more about your business. Be sure to add more photos in your posts and videos.Link to social media sites to improve your online visibility. It also allows people to share your site in a variety of ways. You can add text to your cover photo to advertise sales or inform of upcoming events. Use the links in the description of the photo as a way for people to get back to your website or other social media sites.
Use Giveaways and Contests A quick and fun way to get more interest in your page is by sponsoring a gift or contest. Make sure you gather the email information of the participants so that you can add to your email marketing campaign. Then have people "like" your Facebook page to enter the contest. As people like your page and their friends will want to participate in the contest as well.Soon you will have a large fan base with lots of taste. You can have a competition for a week or two every month so people keep coming back. Some companies have managed to create a lot of buzz around their products using daily contests.
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